In the past few years, by the rise of new energy vehicles, automotive front-end market into a price stranglehold war, domestic demand power slowdown, consumer confidence and other factors, the auto ecological industry into a new round of adjustment cycle. And as the market more and more involution, in previous years the meat and potatoes in the eyes of the people - car three film, new energy upgrading and modification business and other emerging industries began to diverge, by the blue sea fight into the red sea.

So when guangdong good helper intelligent walker technology co., ltd announced to bring the right way intelligent walker to participate in this year's jiuzhou exhibition, it will trigger a lot of attention. This attention not only lies in the intelligent mobility scooter has a high technical content and innovation, category in the market less competition and high growth potential, but also in Guangdong good helper Zhi Xing 

Out of the box equals out of the box

In 2005, guangdong good helper electronic technology co., ltd is facing a market choice: car audio and video navigation system there is no need to continue to follow the general product model.

Good helper was founded in 1998, from the initial development and production of the industry's first CA2007 built-in automatic LCD display, to the industry's first to achieve the integration of navigation and audio-visual functions, each product launch represents the industry's innovation and breakthrough. Luo Dajun as a good helper starting product development engineers participated in the whole process, and in constantly meet the market demand in the training of excellent product manager's vision.

After market research, Luo Dajun led the good helper core team found that the general products and can not perfectly match different models, focusing on meeting the personalised needs of car owners, Luo Dajun led the team for the best-selling models of research and development of products, and took the lead in the market launched ‘special car’ concept.

Hindsight proves, ‘special car special’ put forward, is a good helper market journey gears turn the beginning. Not only opened the car audio-visual navigation system of the new era, so that good helper quickly occupy the high point of the aftermarket car electronic market, but also changed the consumer's experience of buying a car, market share increased significantly. More importantly, broke the Japanese products alone in the world situation, in the enhancement of the brand market 

‘Luo Dajun product’ has become a guarantee of explosive products. In 2009 held in the automobile supplies industry selection, good helper electronic won the individual and collective two awards: Luo Dajun honoured ‘automobile supplies industry top ten people’ one; Its brand Kasda won the ‘automobile supplies industry top ten famous brand’. The brand Kasda won the title of ‘Top Ten Famous Brands in Automotive Products Industry’.

In 2024, standing at the fork in the road of follow and innovation, Luo Dajun made the same choice as he did in the good helper period.

Domestic automotive aftermarket has always followed the wind, car film is considered to be the ‘mastermind’ in this regard. With the domestic car ownership continues to increase, new energy vehicles selling, and the young generation of consumers gradually become the main force of the market, the car three film (colour film, window film, car coat) because it meets the owner to show the unique taste and personality of the needs of the film market is rapidly emerging.

The volume and potential of the film market attracts countless players to enter, with the total number of film shops in a dynamic state of saturation, the market is caught in a state of involution and differentiation - online platforms have become the main battlefield of the film price wars, constant price wars to make the original profit-making products into a diversion paragraph, coupled with the factories and factories, there is also fierce competition between brands and brands! In addition, ‘manufacturers send film for 0 yuan’, ‘manufacturers subsidy activities’ and other activities, superimposed on the impact of a large number of fake and shoddy products in the market, the car film market quickly entered the ‘stock of red sea fight! ‘Those brands that insisted on quality were expelled by the ‘bad money’, and the industry had to face the challenge of cycle again.

During this period, Luo Dajun maintains the prudence and calmness of ‘not following, not assisting’, insisting on opening up new products to open up the main battlefield of the idea, and finally launched his own product in 2024 after experiencing ‘an ambitious product journey’: Xitou Intelligent Mobility scooter.

Behind the Xitou Intelligent Mobility Scooter lies the deep insight of Zhi Xing Wu Boundary and Luo Dajun into the important issues of domestic socio-economic development.

Industrial dividends from the silver-hair economy

From the in-depth improvement of the elderly service system, to the innovation and upgrading of the manufacturing of supplies for the elderly, from the cutting-edge exploration of intelligent healthy aging, to the precise adaptation of rehabilitation aids, to the comprehensive layout of elderly finance and insurance, it comprehensively covers a wide range of fields that are closely related to the lives of the elderly. It has only one core objective, which is to improve the quality of life of the elderly from all dimensions, so that they can enjoy a happy old age.

The silver economy is a cake, but this also brings a problem: senior care services and study tours for the elderly are the silver economy, but health care products are also the silver economy. How to deeply understand the changing needs of the elderly, and let them enjoy more convenient, efficient and personalised services through innovative service models and optimised service experience, determines whether the industrial entry can meet the real needs and expectations of the silver-haired group, and whether the cake of silver-haired economy can be enlarged.

In this regard, Luo Dajun is undoubtedly standing in the front line, Luo Dajun in promoting good helper business success, has been unremitting condolences to the elders of their hometown, so won the Sanshui civilisation office of the year ‘the most beautiful Sanshui people’ honor.

It is also this experience, Luo Dajun found that the elderly due to mobility, technical barriers and other reasons, the social circle is narrowed, the sense of loneliness doubled. ‘I'm not afraid of getting old, but I'm afraid that no one will talk to me, no one will listen to how I'm doing.’

Luo Dajun understands that this sense of loneliness is not a lack of material goods, but the severance of warm connections between people. The instinct of a good product manager made him want to discover a social assistance product that can really ‘bring people closer together’, use technology to break loneliness, and bring social connection back to life.

After continuous investigation and screening, Luo Dajun finally set his eyes on Switzerland, a product that represents the new business mode and new track of the silver economy with the help of intelligent technology, AI and data interaction: the intelligent mobility scooter.

The differentiation strategy of Xitou Intelligent Mobility Scooter

Why Switzerland? Because Switzerland represents the world's top level of healthcare and wellness.

When you think of Switzerland, the first thing that comes to mind is watches and tourism resources, but in fact, Switzerland has a strong global market position in the fields of biopharmaceuticals, antibiotics, anti-aging, cancer, plastic surgery, etc., and has even been rated by The Economist as the most efficient healthcare system in the Western world.

In addition to the traditional medical field, Switzerland is also at the top of the world in the field of wellness. With a high per capita income, universal healthcare and a mandatory pension system, Switzerland continues to incorporate technological advances into the field of elderly care, for example, by pioneering the use of cloud technology in elderly care, which helps to provide a quick and comprehensive understanding of the condition of the elderly and improves the efficiency of access to healthcare.

Countries that are ‘best suited for old age’ are naturally the most likely to produce innovative health and wellness products for the elderly, and the smart mobility scooter is one of the fruits of this.

One obvious difference is that China's elderly population has unique needs and preferences, which need to be dynamically adapted to the rapidly evolving market in light of local conditions. In addition, local optimisation can also promote technological upgrades and improve product competitiveness, thus establishing product barriers that belong to WiseConnect.

To put it simply, what Boundless is trying to do is to conduct localised R&D and innovation close to the needs of the target group, which can also be called the CPI model, where C is local consumer insights, P is local product sup